by Jason Kong | Sep 17, 2014 | Marketing, Self-Publishing
By Jason Kong Before your books can be read, they have to be found. You’re probably familiar with these common tactics: Tweaking your book’s keywords to be more search-engine friendly. Posting to your blog daily, even when no one seems to be reading....
by Jason Kong | Aug 13, 2014 | Marketing, Self-Publishing
By Jason Kong No matter what genre you write in, many others are writing there too. That leads to a competitive environment, because everyone is fighting for attention and sales. Marketing will always be a challenge when you have a lot of players operating on the same...
by Jason Kong | Jul 9, 2014 | Self-Publishing
By Jason Kong Smart indie authors learn from each other. One way to do that is through lots of scrutiny. To become a better writer, read those who write well. To improve your marketing, learn from the people with that skill. It’s likely that there’s...
by Jason Kong | Jun 4, 2014 | Marketing, Social Media
By Jason Kong Imagine you’re making an appearance at a bookstore to promote your latest novel. Someone approaches you to chat. This person gushes that she’s read all your books and is excited to read the latest one. She holds the newly purchased book in...
by Jason Kong | Apr 30, 2014 | Self-Publishing, Social Media
By Jason Kong Earning loyal readers through your writing is an awesome achievement. As a fiction writer, that is a significant milestone. Not only will these fans support you with repeat business, they’re also the ones most likely to provide recommendations...