Author in the Headlights Syndrome is common when you realize you will be doing the majority (or all) of the book marketing for your book.
Authors, if you are on social media, read this month’s edition of DO THIS NOT THAT to avoid overwhelming your followers with relentless, constant book promotion.
The time and energy that goes into of social media can be a royal time suck. Here’s how you can control the time you spend on social media sites.
The Pew Research Center’s newest report on social media use shows YouTube and Facebook leading the pack, but not far behind is Instagram proving that it’s continuing to flourish.
Embedding social media posts on your blog or website can benefit your website, but exactly how do you embed social media posts into your blog?
Every writer’s dream is to publish a book that sells oodles of copies, but is learning how to use social media to market a book every writer’s nightmare?
Have you ever thought about the fact that indie authors are media owners? Let’s discuss the three types of media we encounter whenever we tread online.
There are several commercially successful authors today that according to a Hootesuite article, use social media to further their engagement with readers.
Got a Pen Name? You’re in Great Company – Now Here’s How to Market Your Books by Frances Caballo gives examples of when and why authors have used pen names and explains how writers using pen names can build a brand.
Cool and Not So New Social Media Networks for Indie Authors by Frances Caballo explores alternative social media networks Snapchat, Tumblr, Instagram, CafeMom and Medium and discusses how authors can use them.