By Sandra Beckwith I’m one of those people who likes to watch TV to unwind, but just can’t sit there and watch TV. Know what I mean? I don’t really like that about myself, but I’ve not only accepted it, I’ve learned to take advantage of it. I try to do something...
By Judith Briles Have you ever had a day, a week, or even a month when you feel drained of words … and what you are now beginning to think of as the “dreaded blog” is due the next day? There’s not one of you … including me … that hasn’t had one of those moments. A...
By Frances Caballo Embedding your social media posts on your blog or elsewhere on your website can benefit your website in several ways. You can demonstrate your social proof to your blog visitors. In other words, they can see your number of shares, retweets, and...
By Frances Caballo When it comes to referral traffic from social networks, there’s Facebook and Pinterest — and then there’s everyone else. — Mashable Do you remember when word about Pinterest started to gain traction online? It was back in 2011, and everyone...
You’ve heard it a million times (or at least several hundred times): Indie authors need to use social media as part of their online marketing strategy. I’m sure you’ve seen lists of reasons why, but let’s look at the most important reasons social media is so important...
