by Joel Friedlander | Mar 16, 2012 | Reviews, Self-Publishing
Could you sell a small, 84-page hardcover book with no title on the jacket for $12.99? Seth Godin can. Godin, one of the premier marketing minds of our time, a prolific blogger and the author of numerous bestselling books recently closed down the publishing activities...
by Joel Friedlander | Sep 29, 2011 | Reviews
I’ve been reading Jonathan Fields’ latest book, Uncertainty. I’ve also been watching him launch the book, which has been equally interesting. Jonathan is the author of the bestseller Career Renegade and writes for a large community of fans and...
by Joel Friedlander | Aug 9, 2011 | Marketing, Self-Publishing
Have you seen the television show Restaurant Impossible (Food Network)? The star is chef and restauranteur Robert Irvine, a British ex-military type who rescues failing restaurants in a most improbable way. A typical scenario involves an older restaurant, a couple who...
by Joel Friedlander | May 10, 2011 | Self-Publishing, Writing
It’s spring here in BookDesigner territory, and it’s reminded me that, like nature, it’s up to us to start over regularly to keep our writing, our book design and our presentation fresh. And that, in turn, reminded me of a story. Years ago I had a...
by Joel Friedlander | Mar 12, 2010 | Self-Publishing, Writing
Yesterday the publisher services company Lulu.com announced that John Edgar Wideman, two-time winner of the Faulkner Award for fiction, would be publishing his new collection of short stories, Briefs, Stories for the Palm of the Mind, in conjunction with Lulu’s...
