As regular readers know, I often promote marketing and platform-building training tools and resources. I do this partly because I know from experience that understanding how online marketing works will make it possible for more authors to make a living from their writing. This is also part of my own business, since I earn commissions […]
Jeff Walker
Have You Pre-Sold Your Book?
It can take years to find, educate, and stimulate readers to buy your books or other products and services
The Sideways Table of Contents, or the Future of the Expert Author, Part 3
The Sideways Table of Contents, or the Future of the Expert Author, Part 3 describes 10 advantages of online training courses
The Sideways Table of Contents, or the Future of the Expert Author, Part 2
The Sideways Table of Contents, or the Future of the Expert Author, Part 2 continues the explanation of how nonfiction authors can quickly monetize their work
The Sideways Table of Contents, or the Future of the Expert Author, Part 1
The Sideways Table of Contents, or the Future of the Expert Author, Part 1 explores the implied chronology of the contents of an instructional book