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How Do You Know Whether Your Blog is Working? Interview with George Gill

by Joel Friedlander | May 27, 2013 | Author Blogging 101, Interviews, Marketing, Video

It’s so easy to start a blog now that thousands of authors start blogging every year. And then most of them quit. What’s the difference between an author who learns how to use their blog—an incredible media and engagement tool—and those who...

APE-ing Your Book with Guy Kawasaki [Audio]

by Joel Friedlander | Jan 16, 2013 | Interviews, Reviews, Self-Publishing

Today I’ve got a real treat for you. Guy Kawasaki, legendary Apple evangelist, best-selling author, serial entrepreneur and social media mega-star has just published his 12th book—and the second he’s self-published. It’s all about how to use...

Georgia Deaver: Master of Pen and Brush

by Joel Friedlander | Nov 7, 2012 | Interviews, Self-Publishing

Today you’re in for a real treat, as I interview master calligrapher and illustrator Georgia Deaver. You’re already familiar with her work, although you probably don’t know it, since she has created lettering and illustrations for a variety of famous...

Audio: Interview with Joan Stewart, The Publicity Hound

by Joel Friedlander | Aug 8, 2012 | Interviews, Marketing, Podcasts, Self-Publishing

When you get ready to launch your self-published book, one of the best tools you have to help is publicity. Why? It’s one of the greatest ways to get your book in front of a lot of people and, if you’re on a budget, you can do a lot of it yourself. Joan...

What’s New at Lulu.com? Video Interview with Sarah Gilbert

by Joel Friedlander | Jul 9, 2012 | Interviews, Self-Publishing

The first major player in print on demand for self-publishers—and still one of the largest of all—is Lulu.com. Since their founding in 2002 by Bob Young, Lulu has published over 1.1 million titles by creators in over 200 countries and territories and adds...

eBook Design Today and Tomorrow

by Joel Friedlander | Jun 29, 2012 | Book Design, E-Books & Readers, Interviews, Self-Publishing

A few months ago I was contacted about doing an interview on the direction of ebook design by Piotr Kowalczyk, the blogger behind the Password Incorrect Blog, which is focused on self-publishing for mobile platforms, and digital storytelling. Piotr is also a...
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