Did you ever see the movie “Deception” that came out in 2008? No? It starred Ewan McGregor, Hugh Jackman and Michelle Williams. The cast alone should have made it a hit, but it bombed, critics hated it and audiences ignored it in spectacular numbers. Despite Hollywood’s addiction to stars and hype over content, the dirty […]
Self-Publishing Basics: 5 Layout Mistakes that Make You Look Unprofessional
Years ago my wife and I went to a wedding at a very prestigious “club” here in San Francisco. My wife looked gorgeous as always, and I wore a very nice light gray English wool suit that seemed suitably low-key. When we walked in the door I realized that I “hadn’t received the memo” because […]
Project Focus: Interior Design for The Age of Participation
One of the first books I produced for Berrett-Koehler Publishers in San Francisco was The Age of Participation by Patricia McLagan and Christo Nel. The overarching framework of the story of the movement of politics toward participative governance required a theme to hold the parts together yet show their relationship to the whole. These part-opening […]
5 Favorite Fonts for Interior Book Design
There’s no bigger decision you make in designing a book than picking the body typeface. A book by its nature is a long reading experience, and as book publishers we want our books to be as easy to read as possible while communicating the author’s intent.
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