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The Book Designer

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Home » Guest Posts » Page 3

Start with Your Accordion Mostly Closed

by Joel Friedlander on April 4, 2019 10 Comments

As a novelist, do you dive right in, or do you use “how to” guides to get you to The End? Do you write your own elevator pitch as a story planning tool?

Filed Under: Guest Posts, Marketing, Writing Tagged With: Beth Barany, book pitch, elevator pitch

Street Teams: How to Run a Smooth and Successful Campaign

by Joel Friedlander on February 11, 2019 6 Comments

There are many strategies and tools an author can use when launching a book, but one of the most powerful resources to leverage is a Street Team.

Filed Under: Guest Posts, Marketing Tagged With: Angela Ackerman, book launch, book marketing

Lee Foster Joins The Book Designer as a Contributing Writer

by Joel Friedlander on November 21, 2018 2 Comments

Since bringing our Contributing Writers on board, I’ve been amazed at the great content they continue to contribute here week after week. And also amazed at the way readers have engaged with that content. Now I’ve got another treat in store for you. My friend and colleague, Lee Foster is joining The Book Designer as […]

Filed Under: Guest Posts Tagged With: Contributing Writers, Lee Foster

Hackers Are Targeting Createspace Author Accounts

by Nate Hoffelder on November 12, 2018 19 Comments

Authors should go change their Createspace passwords immediately — and while they’re at it, they should also double check their payment details.

Filed Under: Guest Posts, Self-Publishing Tagged With: CreateSpace, Nate Hoffelder

The Writing-Marketing Balance

by Joel Friedlander on October 18, 2018 7 Comments

Finding the writing-marketing balance becomes an enormous challenge when marketing a published novel while writing a second novel.

Filed Under: Guest Posts, Marketing, Self-Publishing Tagged With: book marketing, book writing, Gila Green

An Audio Book Narrator’s Guide for Authors

by Joel Friedlander on September 13, 2018 6 Comments

Thinking of expanding your job title from author to author-narrator? Want to grow your audience in the exploding field of audio entertainment?

Filed Under: Audiobooks, Guest Posts Tagged With: audio books, CJ Critt

7 Essential Questions for Crowdfunding at Inkshares

by Joel Friedlander on September 10, 2018 6 Comments

There are new approaches to book publishing popping up all the time, and some have real promise or an intriguing business model for authors. Once such is Inkshares, where your social media prowess and ability to drive a crowdfunding campaign can lead to a publishing contract. Here’s one author’s experience at successfully navigating this process, […]

Filed Under: Guest Posts Tagged With: Becca Spence Dobias, crowdfunding, Inkshares

How to Create Merchandise for Books

by Joel Friedlander on August 9, 2018 1 Comment

Creating merchandise for your books can be a great way to promote your book while generating income through a new revenue stream.

Filed Under: Guest Posts, Marketing Tagged With: book merchandise, book promotion, Melissa Chan

Top 5 Public Speaking Behaviors that Can Make You Appear Dishonest

by Joel Friedlander on July 23, 2018 13 Comments

By Betsy Graziani Fasbinder The world of speaking opportunities keeps expanding, and that’s good for authors. Speaking to live audiences is one of the best platform-building activities available for both fiction writers and subject matter experts. But how to make the connection with a live audience? What gets in the way? In this article author […]

Filed Under: Guest Posts, Marketing Tagged With: Betsy Graziani Fasbinder, Marketing, public speaking

Authors: Invest in Swag to Sell or Give Away

by Nate Hoffelder on July 16, 2018 10 Comments

When it comes to marketing material, many authors get flyers printed, a lot also get bookmarks, but few authors will invest in swag to give away or sell to fans at book fairs and conferences, and that is a shame.

Filed Under: Guest Posts, Marketing Tagged With: book marketing, Nate Hoffelder

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"Writers change the world one reader at a time. But you can't change the world with a book that's still on your hard drive or in a box under your bed. This blog exists to help you get that book into people's hands."
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