Finding the writing-marketing balance becomes an enormous challenge when marketing a published novel while writing a second novel.
Thinking of expanding your job title from author to author-narrator? Want to grow your audience in the exploding field of audio entertainment?
There are new approaches to book publishing popping up all the time, and some have real promise or an intriguing business model for authors. Once such is Inkshares, where your social media prowess and ability to drive a crowdfunding campaign can lead to a publishing contract. Here’s one author’s experience at successfully navigating this process, […]
Creating merchandise for your books can be a great way to promote your book while generating income through a new revenue stream.
By Betsy Graziani Fasbinder The world of speaking opportunities keeps expanding, and that’s good for authors. Speaking to live audiences is one of the best platform-building activities available for both fiction writers and subject matter experts. But how to make the connection with a live audience? What gets in the way? In this article author […]
When it comes to marketing material, many authors get flyers printed, a lot also get bookmarks, but few authors will invest in swag to give away or sell to fans at book fairs and conferences, and that is a shame.
by Alinka Rutkowska We’ve been concentrating on learning how search engine optimization—although it sounds intimidating—can be crucial in helping you sell more books. Today, we have for you a different perspective on how this applies to Amazon specifically, by bestselling author and publishing consultant Alinka Rutkowska. Here’s her article. What if you could significantly increase […]
One of the best ways to help ensure your efforts are rewarded is to ensure you’re not overlooking any SEO ideas that can be applied to your books.
One of the benefits of being an indie publisher is the ability to update your books whenever you choose. But how do you make changes without losing your reviews and ranking on the various retailers? Is it possible? Like many things in publishing, the answer is it depends.
Search Engine Optimization, commonly referred to as SEO, is the art and science of convincing a search engine, like Google, to send people to your website, content, or product. As an author, why should you care?