As a novelist, do you dive right in, or do you use “how to” guides to get you to The End? Do you write your own elevator pitch as a story planning tool?
There are many strategies and tools an author can use when launching a book, but one of the most powerful resources to leverage is a Street Team.
Since bringing our Contributing Writers on board, I’ve been amazed at the great content they continue to contribute here week after week. And also amazed at the way readers have engaged with that content. Now I’ve got another treat in store for you. My friend and colleague, Lee Foster is joining The Book Designer as […]
Authors should go change their Createspace passwords immediately — and while they’re at it, they should also double check their payment details.
Finding the writing-marketing balance becomes an enormous challenge when marketing a published novel while writing a second novel.
Thinking of expanding your job title from author to author-narrator? Want to grow your audience in the exploding field of audio entertainment?
There are new approaches to book publishing popping up all the time, and some have real promise or an intriguing business model for authors. Once such is Inkshares, where your social media prowess and ability to drive a crowdfunding campaign can lead to a publishing contract. Here’s one author’s experience at successfully navigating this process, […]
Creating merchandise for your books can be a great way to promote your book while generating income through a new revenue stream.
By Betsy Graziani Fasbinder The world of speaking opportunities keeps expanding, and that’s good for authors. Speaking to live audiences is one of the best platform-building activities available for both fiction writers and subject matter experts. But how to make the connection with a live audience? What gets in the way? In this article author […]
When it comes to marketing material, many authors get flyers printed, a lot also get bookmarks, but few authors will invest in swag to give away or sell to fans at book fairs and conferences, and that is a shame.