Embrace the Tech Authors Need to Succeed by Jason Matthews explores the functions and technologies writers can use in the creation of their ebooks including enhanced ebooks, interactivity, book clubs, multiple authors and events calendars.
15 Must-Follow Twitter Accounts for Self-Published Writers by Frances Caballo explains why another step to a writer’s content-marketing strategy should be to follow influential social media and self-publishing bloggers such as Jane Friedman, Joanna Penn and David Gaughran.
By Nina Amir Maybe you’ve heard the adage that if you’ve been searching for a particular book and haven’t found it, that’s the book you should write. Or if you’ve been wishing someone would tell a particular story, that’s the tale you should tell. And, if there’s a hole on the bookstore shelf waiting for […]
By Jason Kong You can’t afford to waste your resources. Finding a readership is a high priority, but your time and personal energy are both in limited supply. You’d like to make every marketing effort count. This isn’t about knowing the best path (there isn’t one) or having a guarantee something will work (there isn’t […]
By Corina Koch MacLeod and Carla Douglas If you’re a self-publishing author, you’ve likely either read or been told that you need to hire an editor. But a professional edit costs money, and while self-publishing gurus will recommend that it’s money well spent, not every author has the wherewithall for such an investment. Strange words […]
Many writers make the mistake of thinking that by being on Facebook and Twitter and other social media channels they’ve already accomplished the goal of using social media to market their books. They haven’t. Furthermore, just being on social media and occasionally posting information isn’t a genuine outcome of your marketing efforts. First, you need […]