As authors, what can we do with social media? We can build a community on Twitter and connect more deeply with our readers and colleagues. Here’s how.
How to Get Started with Kindle Direct Publishing (KDP)
You’ve finished your manuscript and gotten it into a format ready to be uploaded for sale. For most of us, Amazon’s Kindle Direct Publishing or KDP is the first and most important retailer we submit our ebooks to.
22 Tips for Breaking Bread with Journalists
A reporter from your local newspaper heard about your new book and wants to meet you for lunch. You accept the invitation and have only three days to prepare. What do you do?
Book Promotion: Do This, Not That – June 2018
More and more authors are seeing that the ADD TO CART button does not place an order with the author/publisher like it used to. For this month’s DO THIS NOT THAT we will focus on the Amazon ADD TO CART button and what we can do.
Why Authors Should Be Speaking on Their Books … Their Expertise
Welcome to my world–one that has created book sales that exceed $2,000,000; and generated over $3,000,000 in speaking fees. Yes, you can make money with your ideas, with the words that spill out of your mouth.
Are Free Promotions Still Worth It?
The controversy over giving books away for free continues. You work hard when you write a book and there are the costs associated with writing. Are free promotions worth it?
Selling Out: Going Wide or Going Exclusive to Amazon
A lot of publishers selling ebooks decide to put all of their eggs in the Amazon basket. I don’t, I sell wide — that is, at as many retail and distribution outlets as possible.
How to Become an Author Expert and Strut Your Stuff
One of the best ways to convince readers that they should spend their time and money with you versus the millions of other authors is to become an expert in one or more topics that tie into your book, and then promote that expertise everywhere.
Book Promotion: Do This, Not That – May 2018
Before pitching your books to agents and the media for foreign rights, media attention, or for publishing deals, you need to become very well-versed in the industry and genre that you are working in.
The Glory of Postcards
95% of my books sales came from speaking. How did I get speaking gigs? In part, from sending out old-fashioned snail mail postcards that were all about my books.
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