Can you get author and book marketing fatigue? Of course. Authors sometimes don’t want to hear what works in creating a successful book marketing campaign.
How do you conduct yourself on social media? How do you show other authors and your readers that you really do care about them?
Readers love chunks of information they can digest easily in just a minute or two. That’s why they’re wild about cheat sheets and checklists.
By Amy Collins Book Expo America (BEA) was held this year in New York from May 31st – June 2nd. It is considered to be THE networking event in North America where authors and publishing industry insiders gather. Amy Collins, Contributing Writer for The Book Designer, attended BEA 2017 and we thought you might find […]
A lot of the choices we publishers make are based on what we want or what we think we SHOULD do, but consumer book sales can tell us what readers want.
By Judith Briles It’s a good question … for most, the answer is zilch. Or, the response is: what’s a tagline? Okay … what is a tagline and why should an author care? Ahh … now we are into the meat of it. Start with separating a tagline from a slogan. Where a slogan is […]
Craft. Marketing. Blogging. Email list building. The list goes on. But, there are some skills that every indie author absolutely needs to develop.
This time around, I’ll be discussing two new ebook aggregator/distributor sites and their conversion options: Pronoun and PublishDrive.
It’s OK to imagine a review of your book in the New York Times, but not when you’re starting to promote your book or if you’re new to book publicity.
This month, I am willing to share my book promotion mistakes and goofs. So, here is the Amy Collins DO THIS NOT THAT list of goofs.