“You can’t tell a book by its cover” holds true in most of our lives, one place where it doesn’t, ironically, is in publishing.
6 Goals for Your Newsletter Welcome Emails
“Welcome emails” are sent in order to build a connection with customers, and you’re going to use them to form a bond with your newsletter subscribers.
Book Promotion as a Public Service
Book marketing isn’t about “blowing your own horn.” It’s about sharing information about your book. Making this mental shift is essential.
Book Promotion: Do This, Not That – August 2019
Are you trying to build a “fan base?” Well stop. Seriously. There is a better way. Spend time every day connecting and interacting with readers.
The Myth of Author Multitasking
Do you pride yourself in multitasking? For decades, multitasking was the mantra for those who wanted to get a lot done. The question is … should it?
Embed Words in Your Photos for Discovery
A writer will likely have some relationship with photography. Learn how your photos get discovered and licensed because of words correctly embedded in them.
Now You Seem Them… — A CSS Trick for New and Old Kindles
We’re going to look at older Kindles, Amazon’s Look Inside feature, and the browser-based Kindle Cloud Reader all deal with the table of contents pages in standard ePub3-based ebooks — and to make it so they work on both new (KF8) and old (MOBI7) Kindles!
13 Ways to Use a Book Award for Marketing
When you win a book award, don’t just pose for a grip and grin at the awards banquet. Make sure your audience hears the good news, too.
3 Secrets to an Effective Landing Page
A mailing list is a great way for you to connect with your readers, but first you have to get them to sign up. That’s where landing pages come in.
Book Promotion: Do This, Not That – July 2019
Many authors launch their first book (or second) before building a list of readers and fans. Here are some early steps to successfully attract readers.
- « Previous Page
- 1
- 2
- 3
- 4
- …
- 31
- Next Page »