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Home » Author Blogging 101

Author Blogging: 5 Reasons to Start and 3 Ways to Do It Right

by Joel Friedlander on March 9, 2020 4 Comments

Blogging is considered an important component of an author platform. Brandon Cornett gives us some insight about the “whys” and “hows” of author blogging.

Filed Under: Author Blogging 101, Guest Posts, Marketing Tagged With: author blogging, author platform, Brandon Cornett, Guest Post

Top 10 Self-Publishing Blog Posts of 2018 on TheBookDesigner.com

by Joel Friedlander on January 21, 2019 4 Comments

Every year I review the top blog posts from the previous year on The Book Designer blog. It gives me a chance to see what topics readers responded to the most, what has people talking, and where we might focus more articles in the coming year. In 2018, Contributing Writer Amy Collins scored big, with […]

Filed Under: Author Blogging 101 Tagged With: blog, top 10

Attention Bloggers: The Future of Book Publishing Has Arrived

by Joel Friedlander on October 16, 2017 12 Comments

Why bloggers should be taking advantage of their ability to self-publish books from their content archives.

Filed Under: Author Blogging 101 Tagged With: blogging, Calibre, Copyblogger, eBooks, Smashwords

Author Blogging 101: Your Quick Guide to Content Curation

by Joel Friedlander on July 3, 2017 9 Comments

Curators have traditionally been found in museums and libraries where, relying on their expertise in a specific field, they acquire, organize, and present selections of works with something in common. Enter technology, and we’ve had an explosion of online content aimed at specialized audiences. The last time I looked, there were a reported 73 million […]

Filed Under: Author Blogging 101, Marketing, Social Media Tagged With: Author Blogging 101, content curation

Content Creation for Bloggers: 14 Kinds of Shareable Content

by Joel Friedlander on May 1, 2017 12 Comments

In this increasingly social world, where the effectiveness of your book marketing can seem to be a matter of metrics—hits, shares, likes, re-tweets, re-pins—shareable content is, or should be, the goal for all author bloggers. All these ways social media gives us to comment and pass on each others’ work depend on one thing: great […]

Filed Under: Author Blogging 101 Tagged With: Author Blogging 101, blogging, content creation

Content Creation for Bloggers: 3 Questions

by Joel Friedlander on April 17, 2017 2 Comments

A lot of the authors I talk to who want to use blogging as a tool in their overall book marketing strategy get stalled with content creation. Since they are authors, they already know how to write, that’s not the problem. But there are specific questions that come up over and over again that stymie […]

Filed Under: Author Blogging 101 Tagged With: Author Blogging 101, blogging

How to Choose a Domain Name for Your Author Website

by Joel Friedlander on June 6, 2016 26 Comments

I don’t think there’s any doubt at this point that every author needs a website. Publishers recommend them for their own authors, and self-publishing writers know that, for most of us, our natural home is online. But the next thing that comes up when you decide you need a website to advance your writing career, […]

Filed Under: Author Blogging 101, Marketing Tagged With: Author Blogging 101, blog, domain name, web hosting, website

Author Blogging: Your Blog’s Comment Policy

by Joel Friedlander on March 7, 2016 23 Comments

To me, blog comments are what make a blog come alive. Years ago I went religiously to meetings of my local publishing group (BAIPA.org). Arriving early, I would sit and record all the questions that were being asked in the hourlong question and answer section that started each meeting, and which was populated mostly by […]

Filed Under: Author Blogging 101

Live Event: How to Sell Thousands of Books Using Your Blog with Yaro Starak

by Joel Friedlander on August 10, 2015 6 Comments

Live Event: How to Sell Thousands of Books Using Your Blog with Yaro Starak explores the results of blogging and announces a free webinar

Filed Under: Author Blogging 101, Self-Publishing, Training Tagged With: Author Blogging 101, Blog Mastermind, blogging, Yaro Starak

22 Ways a Blog Can Sell Books

by Joel Friedlander on August 3, 2015 18 Comments

I’ve been thinking a lot recently about the role a blog plays in the evolution of nonfiction authors. That’s one of the reasons I’ve been writing about entrepreneurship for authors, balancing risk and opportunity when it comes to investing in online training, and making the leap from blogging to authorship. All these subjects have one […]

Filed Under: Author Blogging 101, Marketing Tagged With: blogging

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