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Author Blogging: 5 Reasons to Start and 3 Ways to Do It Right

Author Blogging: 5 Reasons to Start and 3 Ways to Do It Right

by Joel Friedlander | Mar 9, 2020 | Author Blogging 101, Marketing

By Brandon Cornett All authors, whether traditionally published or self-published, should have an author platform. Blogging is considered an important component of an author platform. Today, Brandon Cornett gives us some insight about the “whys” and...
Top 10 Self-Publishing Blog Posts of 2018 on TheBookDesigner.com

Top 10 Self-Publishing Blog Posts of 2018 on TheBookDesigner.com

by Joel Friedlander | Jan 21, 2019 | Author Blogging 101

Every year I review the top blog posts from the previous year on The Book Designer blog. It gives me a chance to see what topics readers responded to the most, what has people talking, and where we might focus more articles in the coming year. In 2018, Contributing...
Attention Bloggers: The Future of Book Publishing Has Arrived

Attention Bloggers: The Future of Book Publishing Has Arrived

by Joel Friedlander | Oct 16, 2017 | Author Blogging 101

Back in 2012 when I had been blogging for two years, I had gotten to know the blogging community pretty well through top sites for bloggers like Copyblogger, which has since turned into a multi-faceted media and software company. I was struck at the time by the almost...
Content Creation for Bloggers: 14 Kinds of Shareable Content

Content Creation for Bloggers: 14 Kinds of Shareable Content

by Joel Friedlander | May 1, 2017 | Author Blogging 101

In this increasingly social world, where the effectiveness of your book marketing can seem to be a matter of metrics—hits, shares, likes, re-tweets, re-pins—shareable content is, or should be, the goal for all author bloggers. All these ways social media...
Content Creation for Bloggers: 3 Questions

Content Creation for Bloggers: 3 Questions

by Joel Friedlander | Apr 17, 2017 | Author Blogging 101

A lot of the authors I talk to who want to use blogging as a tool in their overall book marketing strategy get stalled with content creation. Since they are authors, they already know how to write, that’s not the problem. But there are specific questions that...
Author Blogging: Your Blog’s Comment Policy

Author Blogging: Your Blog’s Comment Policy

by Joel Friedlander | Mar 7, 2016 | Author Blogging 101

To me, blog comments are what make a blog come alive. Years ago I went religiously to meetings of my local publishing group (BAIPA.org). Arriving early, I would sit and record all the questions that were being asked in the hourlong question and answer section that...
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