As regular readers know, I often promote marketing and platform-building training tools and resources. I do this partly because I know from experience that understanding how online marketing works will make it possible for more authors to make a living from their...
e-Book Cover Design Awards, October 2018 including Dan Low, Lyss Em, and many more.
Self-Publishing: The Carnival of the Indies Issue #98 including Laura Hartley, Chris Well, David Crumm and many more
Since bringing our Contributing Writers on board, I’ve been amazed at the great content they continue to contribute here week after week. And also amazed at the way readers have engaged with that content. Now I’ve got another treat in store for you. My friend and...
It can be a challenge to explain to new authors that they need to consider their marketing plans before making arrangements for book design and production. They want to know why they can't just publish the book they want to publish and worry about the rest of it...
Blogs for Self-Publishers, November 10 – 16, 2018 including David Gaughran, Gordon Long, Nate Hoffelder, Stephanie Chandler and Nina Amir
It can take years to find, educate, and stimulate readers to buy your books or other products and services
e-Book Cover Design Awards, September 2018 including Damonza, James T. Egan, Ryan Lee, Natasha Snow and many more.
Self-Publishing: The Carnival of the Indies Issue #97 including Glenna Collet, Belinda Griffen, Louise Harnby and many more.
One key to marketing to people who want to buy your book is understanding the 5 kinds of traffic
Using type ornaments in your book design can add a pleasing pictorial element to your typographic pages. Depending on the tone you're trying to establish with your design, there's likely to be a choice of ornaments that will complement the other choices you've made...
Two recent projects have reminded me of just how much attention book designers have to pay to details. With a complex book, every detail counts. What makes a book "complex"? It could be very long manuscripts, books with footnotes, endnotes, annotations, massive...