by Joel Friedlander | Jan 28, 2013 | Book Design, Writing
Picture this: you pick up a book and open it, only to discover that every page is exactly the same, a tall rectangle of text extending close the edge of the page and without interruption. There are no spaces between paragraphs because there are no paragraphs, no...
by Joel Friedlander | Sep 21, 2011 | Marketing, Self-Publishing
This article is a continuation of the series that started with Basics of Book Marketing for the Beginning Self-Publisher, Part 1 and Part 2. This series is derived from an article written for CreateSpace’s new resource, Marketing Central. In this third and final...
by Joel Friedlander | Sep 20, 2011 | Marketing, Self-Publishing
This article is a continuation of the series that started with Basics of Book Marketing for the Beginning Self-Publisher, Part 1. This series is derived from an article written for CreateSpace’s new resource, Marketing Central. In this second of three parts, we...
by Joel Friedlander | Sep 19, 2011 | Marketing, Self-Publishing
Several months ago I was asked by CreateSpace to develop an article on book marketing for a new resource center they were introducing. It’s called Marketing Central, and it’s a great site for self-publishers. In Marketing Central, (a top-level menu choice...
by Joel Friedlander | Jun 2, 2010 | Self-Publishing, Social Media
Publishing a book can take quite a bit of time. Sometimes you finish a manuscript after months or years of work, and you feel like you’re ready to go. But then you realize you need to hire an editor, and it’s back to “hurry up and wait” while another editorial process...