Back in the 1990s Jill and I operated our own small press publishing company and, at that time, there weren’t millions of authors self-publishing their books, there weren’t services where you could buy editing, book design, production, or any of the essential services that are readily available to us today.
That’s because books were almost exclusively produced and published by large publishing companies, university presses, smaller independent publishers, and that’s about it.
During that era, the weekly issues of Publisher’s Weekly were required reading for just about everyone in the book publishing business.
Sitting in our spare bedroom, running what was basically a one-man publishing company, PW seemed like a beacon on a very distant hill in a faraway country. We were so small and insignificant, there was no reason for the powers that reigned in the industry to even notice we were there.
So you’ll understand just how excited I was when I was contacted by Adam Boretz, editor of PW’s BookLife section devoted to self-publishing, who invited me to become a columnist in the PW Select section (where self-published books are reviewed) of the print version of the magazine.
Over the months since then I’ve been pleased and honored to contribute to the outstanding editorial content put out by PW every week.
Here are the articles I’ve contributed so far. Click the headlines or the —Read-more–> links to read the entire article. (Note that the titles PW uses for the print magazine are different than the titles used when they post the same articles online.)
How indie authors can avoid book design pitfalls
Jun 26, 2015
“With more and more authors taking the production of their books into their own hands, more and more of those books look… strange. That’s not a good thing for either authors or their readers.
Book design used to be a pretty arcane branch of graphic design, pursued by a handful of practitioners, many of whom were employed by typesetters and publishing houses. Like many other specialties, only the insiders knew or cared about the intricacies of long-form typography and all the small nuances that go into creating beautiful books.” —Read-more–>
Targeting email inboxes gives authors direct access to readers
Oct 23, 2015
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